Lets start a brand
Lets start a brand, outsource it to overseas where the laws are non existing, and governments are corrupt, use the slave labor to build your product and maximize your profit. Out sight, and out of mind, right? We’ll hire some athletes to represent us and talk about...
The price wars of racks
The price wars of racks, At least that is what they are wanting you to believe. Looks the same on paper, and they are hundreds of dollars less. How could this possibly be not a good deal.That is because quality has a cost, it also has a benefit of longevity and...
General size baskets on vertical bike racks, they are the wrong approach.
In the vertical world the lean of the handle bar is what creates desirable spacing for a more compact carry bike rack. One of the biggest reasons we chose to have multiple size baskets was to control the lean and the angle of the...
General Purpose Rack GPR what does it mean
ALTA SIX GPR - Four, five, and six pack I had the honor to work on projects that involved extreme off-road (no trails), and sensitive electronic equipment installed in trucks and SUVs. After the design and the approval process, we spent...
Quick User guide
Load larger (taller) bikes first and smallest last. The first and last baskets will not have to obey this rule. Use the sliding baskets to adjust if you have handle bar interference. Road bikes will take a larger area due to handle bar shape. Use the rubber strips...
2000 hour test
We are celebrating our third year in sales. Even a bigger celebration for us is some of our early adopters who were shuttle companies in Moab (Moab Cyclery) and Hurricane Utah (Over the Edge Bike shop, Ride with a buddy shuttles and more). The home to rough riding...
Lift assist or not
Multiple flavors of racks are hitting the market, some with features that look cool on paper. These companies try to take your focus away from the important features and mask some deficiencies. Gas piston lift assist is one of them. There is a reason why you don’t see...
8 feet of pride
As the “upright revolution” takes over, as Yakima bike racks puts it. We say, welcome to the revolution, we kept a seat warm for you. 20 years late but who is counting. You as a consumer will see many companies offer similar looking products. Sometimes with a large...
Details, details, details. Spend the 80 get the 20.
In Engineering and management there is a saying. Last 20 percent of the job will cost you 80 percent of your budget the (80/20 rule). That’s time, material, and money. This idea which I can personally attest to, comes from the factor of how well your design worked or...
ALTA Racks annual NICA, and team sale
Our annual NICA, team sale is on for the next two weeks. It ends on Feb 16th 2020. We build the strongest and lightest system on the market today. By applying Engineering, and military design principals we create fail safe systems that are designed to last a life...